SPIRIT OF INARI – INARI INTERNATIONAL TOURISM SEMINAR, 1 November 2019
Welcome speech
Toni K. Laine, Mayor of Inari Municipality
Music performance
East Sámi artists, le’udd Duna Duna by Hanna-Maaria Kiprianoff and A Lapland Mother’s Lullaby by Anna Lumikivi, video by Olli Miettunen, Lapin Kansa
Smart growth – Lapland tourism strategy 2020-2023
Miisa Pietila, Tourism Coordinator, Regional Council of Lapland
Attraction factors of the North as seen by international professionals, video
Panel discussion between tour operators from the U.S., Hong Kong, Spain and Germany
Facilitator: Miisa Pietilä, Tourism Coordinator, Regional Council of Lapland
Arctic success stories by entrepreneurs in Norway, Sweden, Russia and Finland
* Øyvind Sollie, owner and CEO of Snowhotel Kirkenes, Norway https://www.snowhotelkirkenes.com
* BrittaJonsson-Lindvall, co-founder of Treehotel, Harads, Sweden https://treehotel.se/en/
* Andrei Samokhin, founder and CEO of Favorit-Tur, Murmansk, Russia https://favorit51.ru
*Sirly Schinmann, Chef & Owner, Aurora Estate, Finland www.auroraestate.fi
Luxury Travel and its role in Finnish Travel Business
Liisa Renfors, Development Specialist , Business Finland Oy , Visit Finland
How tourism is being transformed by digitalization
*Nick Hall, Founder and CEO of Digital Tourism Think Tank, https://www.thinkdigital.travel/
*Marja Kumpuniemi, Marketing Director of Inari-Saariselkä Tourism Ltd.
Smoothly into arctic life – making Inari home for international employees, project presentation
Jan Denks, Project Coordinator, Inari Municipal Business & Development Nordica
Jasper Pääkkönen on sauna and Löyly, video
Jasper Pääkkönen on why he chose Inari as a location for his travel business project, video
Arctic autumn and new seasons in international markets
Satu Vänskä-Westgarth, Nordic Manager, 50 Degrees North, Norway
Extending the seasons
Petri Saastamoinen, Director of Sales, Visit Inari/Hotel Inari
Future trends in tourism
Jose-Carlos Garcia-Rosell, PhD, Senior Lecturer, Multidimensional Tourism Institute, University of Lapland
Brexit and its impact on tourism and border crossing formalities
Richard Shackleton, Deputy Head of Mission, British Embassy
Spirit of Inari 